After knowing about explainer videos and its characteristics, now it’s time to know how the explainer videos are going to help to promote your business. So here are some of the benefits of explainer videos that are going to enhance your business marketing.
- Business is explained in just few seconds
Video explainer is the best way to explain your business quickly and to grab your audience attention. You can increase the average visit time on your home page by placing explainer video on it.
- Online visibility is boosted
When the visitors stay for long on your website it will be appreciated by search engines like Google, Yahoo, Bing, etc. and thus it will help to increase your website visibility on search engines. And as you know that through videos you have the opportunity to be on YouTube- the 2nd largest search engine and 3rd largest Social Networking website.
- Conversions are increased
As the ranking of your page is increasing, traffic is going to increase and probability of the conversion rate is going to increase. Video explainer grabs the attention of your audience and encourages your visitors which develop their interest about your product or service. Explainer videos have the tendency to increase the conversion rate by 20%.
- Increase brand awareness
Video explainers give the feature of giving brand color to your videos. Through this the visitors will get to know your company brand is behind this proposal. You are going to create a strong brand relation with your audience and this creates awareness of your brand.
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